Marta Val
Branding
Branding project for Marta Val, a physiotherapy and osteopathy professional. The fact that she develops a business that offers both services in the same place, something unique in the city where she lives, is the main point of developing the brand design identity.
Typographyies
ITC Avant Garde Gothic Std Book
ITC Avant Garde Gothic is a sans-serif typeface with a geometric style with circles and straight lines that align in all letterforms. These characteristics can convey a sense of unity and cohesion, which is perfect for the unit design of «Marta Val» name, emphasizing the connection between the body and the importance of taking care of it.
Frutiger Next Pro Medium Condensed
Frutiger Next Pro is a typeface that combines the legibility of humanistic sans serif fonts with geometric lines, legible from a large variety of distances and angles contributing to its clarity and readability.
Colors
Turquoise is a refreshing and calming color associated with feelings of calm, peace, and serenity. Using it as the predominant color in a design focused on self-care aligns well with the idea of creating a relaxing and calm environment. Gray, being a neutral color, complements turquoise very well and is used to add balance and sophistication to a design.
because
taking
care of
yourself
is not
a whim
Marta Val
Branding
Branding project for Marta Val, a physiotherapy and osteopathy professional. The fact that she develops a business that offers both services in the same place, something unique in the city where she lives, is the main point of developing the brand design identity.
Typographys
ITC Avant Garde Gothic Std Book
ITC Avant Garde Gothic is a sans-serif typeface with a geometric style with circles and straight lines that align in all letterforms. These characteristics can convey a sense of unity and cohesion, which is perfect for the unit design of «Marta Val» name, emphasizing the connection between the body and the importance of taking care of it.
Frutiger Next Pro Medium Condensed
Frutiger Next Pro is a typeface that combines the legibility of humanistic sans serif fonts with geometric lines, legible from a large variety of distances and angles contributing to its clarity and readability.
Colors
Turquoise is a refreshing and calming color associated with feelings of calm, peace, and serenity. Using it as the predominant color in a design focused on self-care aligns well with the idea of creating a relaxing and calm environment. Gray, being a neutral color, complements turquoise very well and is used to add balance and sophistication to a design.
because
taking
care of
yourself
is not
a whim
Marta Val
Brangind
Branding project for Marta Val, a physiotherapy and osteopathy professional. The fact that she develops a business that offers both services in the same place, something unique in the city where she lives, is the main point of developing the brand design identity.
Typographies
ITC Avant Garde Gothic Std Book
ITC Avant Garde Gothic is a sans-serif typeface with a geometric style with circles and straight lines that align in all letterforms. These characteristics can convey a sense of unity and cohesion, which is perfect for the unit design of «Marta Val» name, emphasizing the connection between the body and the importance of taking care of it.
Frutiger Next Pro Medium Condensed
Frutiger Next Pro is a typeface that combines the legibility of humanistic sans serif fonts with geometric lines, legible from a large variety of distances and angles contributing to its clarity and readability.
Colors
Turquoise is a refreshing and calming color associated with feelings of calm, peace, and serenity. Using it as the predominant color in a design focused on self-care aligns well with the idea of creating a relaxing and calm environment. Gray, being a neutral color, complements turquoise very well and is used to add balance and sophistication to a design.
because
taking
care of
yourself
is not
a whim
